Who am I?
Passionate about solving
problems
I'm Mel, an award-winning Wigan based Freelance Design & Art Director and School of Thought 2018 winner.
When there’s a problem to be solved, I can’t help but be fixated on it until it’s fixed. And when it comes to problem solving creativity is key.
So whether you are an ambitious entrepreneur who can’t settle on a name for their company, a brand that just can’t seem to cut through the noise or a marketing manager who needs help promoting their company, you can bet I’ll be keen as mustard to solve your business problems.
Who I’ve worked with
From startups to established brands & everything inbetween
Problems
I solve
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– Brand foundations
– Brand audit
– Brand naming
– Brand voice
– Brand positioning
– Competitor analysis -
– Brand identity
– Brand development
– Brand design
– Brand guidelines
– Brand rollout -
– Campaign strategy
– Campaign ideas
– Art Direction
– Social strategy
– Social marketing -
– Editorial & Print
– Event Branding
– Motion Storyboarding
– Illustration
– Packaging
– Web Design
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M.Y Creative
Design & Art Director: 2024 - PresentBGN
Design Director: 2023 – 2024
Senior Creative: 2022 – 2023
Absolute
Senior Creative: 2020 – 2022
Creative: 2014 – 2020
Diagram
Junior Creative: 2012 – 2014
University of Salford
First Class BA Hons Graphic Design: 2009 – 2012
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The Drum Design Awards
x1 Award
x2 Highly commended
x3 NominationsThe Drum Roses Creative Awards
x1 Gold
x1 Silver
x1 Bronze
x5 NominationsThe Drum DADI awards
x1 Highly commendedSchool of Thought 2018
WinnerFeatured
Lurzers Archive
Creativepool
“Working with Mel, I was impressed by her depth of knowledge and ability to speak with authority on a number of topics be that brand development, art direction or campaign strategy. She’s also a great problem solver, as demonstrated when she miraculously managed to source someone to build a staircase for a shoot when it arrived unexpectedly in several pieces!
We were so happy with the work Mel did for us that we invited her back to pitch for projects when she left the agency we initially worked with her at and look forward to continuing a successful creative relationship now she’s freelance.
– Dominic Walker at Redrow Homes”
“Mel has been such a pleasure to work with since one of our colleagues recommended her early last year. She always goes above and beyond no matter what project we’ve given her, big or small. Her passion and creativity really shows in everything she does. Mel is responsive, proactive, and always makes us feel like a priority, even when juggling multiple projects! We know we can always rely on her to deliver high-quality work with enthusiasm and professionalism.
– Amy Brooks at Car Finance 247”