This was the problem for Edge Hill University who needed help communicating what it is that makes them different.

Focusing on the notion that when you study at Edge Hill it creates a positive effect, not just on you, but on others in the world around you, we launched a campaign which positions them as an ambitious and confident university.

Centred around a ripple effect idea we created an emotive campaign narrative, aspirational student photography and a look and feel which feels distinctly Edge Hill.

M.Y Role: Lead Creative

–

Agency: Absolute

Creative Director: Simon Allman

Copywriter: Tony Price

Designer: Sam Donlan

Animation: Mike Ash

Photography: Guy Farrow

Retouching: Gary Roylance

–

Recognition

Best Education Campaign at Prolific North Marketing Awards 2021 – Nomination